The bunnies are restless: business names and 5Bunny
Some of you may have noticed rustling in the bushes and strange noises on Twitter. Don't be alarmed. That's just my new business name, getting ready to emerge.
While as a freelancer I'm lucky in having a distinctive and unusual name, being called Sadhbh comes with one big disadvantage.
No one can say it*. A small sample of the recent guesses made by people trying to work it out include Saba, Sadvie, Sadhabah, and, of course, “Yo, Irish”. Some resorted to changing my surname as firstname and calling me Warren. Others just stand there, twitching and wide-eyed like rabbit in the headlights, until I put them out of their misery and explain how to pronounce it.
It's a very traditional Irish female name and actually pretty easy to say - like the number five, but with an "s" instead of an "f". It might look like the victim of a tragic consonants shortage, but it trips off the tongue quite easily. Sive.
But for those that don't know this, it's intimidating to call or email, and some clients have told me they were initially put off contacting me. So I've been tossing around the idea of a new business name for my writing work, and have settled on 5Bunny Productions.
Five like Sadhbh, and bunny rabbits live in warrens. Put them together and you have the easy way some people use to remember how to say my name. There will be five bunnies, all writing about different things. I hope – much in the manner of bunnies – to get down to populating the website and bringing in lots of new arrivals in the next few months.
Thanks to Linette and Peter for helping me think through the process, and the many others who offering input and advice, even if that was only checking I didn’t plan to dress as a Playboy Bunny while writing. Work is underway on a website, and a logo, and business cards and all the other things that are so much fun about building a brand (no, really, I mean it) but in the meantime you can still catch me here or tweeting over at @5thBunny.
I, for one, would like to welcome our new leporine overlords. Especially if they'll get on with getting their act together and getting some content up.
* Unless they've met me, are Irish, or preferably both.